There are two approved brand fonts: Buckeye Serif and Buckeye Sans. They are proprietary to Ohio State, are free to use, and desktop versions can be downloaded at the bottom of this page. Do not use other fonts in your materials. Web fonts are available through Buckeye UX, Ohio State’s design system.
Our serif font, Buckeye Serif, offers an academic sophistication while maintaining a warm, conversational feel with its combination of soft curves and angular serifs.
Buckeye Serif offers a range of weights and conveys the boldness, vitality and approachability of Ohio State. Its bolder weights work well for headlines, and its lighter weights for body copy.
Our sans serif font, Buckeye Sans, is a well-balanced, highly readable font that blends functionality with vibrancy and energy. Its large x-height allows for greater legibility and clarity, particularly at small sizes. Buckeye Sans pairs exceptionally well with our Buckeye Serif.