A number of traditional Buckeye symbols are available for download from the university at brand.osu.edu/art. In addition, CFAES Marketing and Communications has developed art elements that are specific to CFAES. Buckeye Patterns features artwork created to align with the university while remaining unique to our college.
Be sure to follow all guidelines.
For tips on how to correctly insert art or photos into your publications, see Cropping Photos (PDF).
If you’d like to create infographics, see this tip sheet: Creating Infographics (PDF).
We Sustain Life Tagline
We foster economic development through technologies and value-added products. We strive to ensure human, animal, and environmental health. We prepare our future leaders and scientists. Simply put: We sustain life.
Whenever possible, the tagline should appear in a consistent manner. Scarlet is the preferred color, but any primary palette color is acceptable.
The logo is the primary way to identify the college on all publications. However, there are times when you need to display the college name in just text. This treatment would be appropriate in the running footer of a publication or electronic presentation, or as a watermark. For those occasions, we have created a stylized treatment of the college's name which includes a blend of brand fonts. The preferred format is for the name to appear on one line and in scarlet, but stacked and centered versions in primary palette colors have been created.
As an alternative to using the logo on merchandise, you may use the university and college name lockup spelled out in an approved font. You must also include a registration mark after the university's name: The Ohio State University® College of Food, Agricultural, and Environmental Sciences or Ohio State® College of Food, Agricultural, and Environmental Sciences. The name should always appear in one of the primary palette colors. Pre-designed files have been created in horizontal, centered, and stacked formats and are available to download below.