CFAES and CFAES programming can be advertised on a variety of unique promotional materials and merchandise.

There are brand guidelines specific to designing promotional materials and merchandise for the college. You can download the college's guidelines and approval procedures here.

Approval Process

All clothing and merchandise produced for the college and its entities must follow the approval process steps:

  1. Send a vendor-created mockup to the CFAES Brand Team (
  2. Once you receive an approval from BAT, fill out Trademark and Licensing's "Department Request for Logo Use" form, found at
  3. Send the completed form and your approved art to Karen Dertinger at and to the university's Identity Team at Allow at least two weeks for all approvals. 
  4. Submit all approvals to Purchasing, along with your payment request.

Any deviation from the above steps may result in a delay in the approval of your design.